November 05, 2026 | 10:00 AM
Beyond Ideas: Think It, Brand It, Market It – Taking Confident Steps Towards My Business Journey.
“Fashion ka Jalwa, Har Jagah Chhaya – Har Ghar Mein Style, Har Look Mein Style!”
What if a simple idea, a catchy slogan, and a little confidence could be the beginning of a successful business?
This is exactly what came to life during Workshop 3 of the Entrepreneurship Workshop Series at Kamalini Vocational Training Centre, Sohna, organised as part of the social outreach initiative of the Centre for Ethics, ESG Initiatives & Responsible Organisations (CERO), MDI Gurgaon.
The workshop transformed the classroom into a space full of creativity, imagination, and entrepreneurial energy!
Students stepped into the shoes of young entrepreneurs, creating their own business names, designing logos with hands, building brand identities, and discovering ways to connect with customers.
But the excitement did not stop there!
They explored the power of social media, advertising, and digital storytelling by creating promotional advertisement videos for their businesses. From catchy slogans to creative product promotions, they discovered how the right message can capture attention and attract customers.
They also learned the business essentials – understanding customer needs, selecting products, estimating costs, setting prices, and collecting feedback.
The biggest takeaway , a business is not just about selling a product; it is about understanding people, creating value, and building trust.
From an idea on paper to a business presented with confidence, every small step brought them closer to becoming independent entrepreneurs.
Because big businesses do not always start big. Sometimes, they start with one idea and the courage to believe in it!