Abhishek Behl

Assistant Professor
Lead - Incubator Cell

+91-124-4560330
[email protected]

Profile

Dr. Abhishek Behl is a researcher in the area of information technology and analytics. He has earned his second Ph.D. from the Indian Institute of Technology, Bombay where his research is in the area of crowdfunding and gamification. Dr. Behl is a winner of the prestigious "Naik and Rastogi award for excellence in Ph.D." from IIT Bombay. He holds a rich experience in teaching, research and consultancy. He has taught subjects like Business Analytics; Marketing Analytics; Digital Marketing; Marketing Research. He has also served as a Senior Manager- Research at Centre for Innovation Incubation and Entrepreneurship, IIM Ahmedabad. His research is in the area of transforming digital landscapes and decision sciences with a focus on gamification, stakeholder engagement, sustainability, and e-commerce start-ups.

Dr. Abhishek Behl has a rich experience of teaching courses related to gamification, business analytics; market analytics; disruptive technologies in business and e-commerce startups. He has also taught courses related to specialized courses in research at a Ph.D. level. He offers specialized electives in the areas of information management, digital engagement, and analytics through interactive gamified tools and simulations.

Details of his research and publications are available at:

https://scholar.google.com/citations?user=old9Xa8AAAAJ&hl=en
https://sites.google.com/view/abhishekbehl/home

2022

  • Behl, A., Jayawardena, N; Ishizaka, A; Gupta, M & Shankar “Gamification and Gigification: A multi-dimensional theoretical approach” Journal of Business Research [ABDC: A; ABDC: 3*]
  • Behl, A., Jayawardena, N; Pereira, V; Islam, N; Choudrie, J; Guidice, M “Gamification in the context of e-learning for young consumers: A systematic literature review and bibliometric analysis” Technology Forecasting and Social Change [ABDC:A; ABS:3*]
  • Behl, A; Gaur, J, Pereira, V, Yadav R & Laker, B “Role of Big Data Analytics Capabilities to improve Sustainable Competitive Advantage of MSME Service Firms during COVID-19- A Multi-Theoretical Approach” Journal of Business Research [ABDC:A; ABS:3*]
  • Behl, A. “Changing Research Paradigms of Blockchain for Businesses: Proposing a M.A.L.T framework” Journal of High Technology and Management Research [ABS:2; ABDC:C]
  • Behl, A., Pereira, V., Verma, A & Tarba, S “Exploring the Dark Side of Electronic-Human Resource Management: Towards a new P.R.O.M.P.T model” International Journal of Manpower [ABDC:A; ABS:2]
  • Reizer, A; Galperin, B; Chavan, M; Behl, A & Pereira, V “Examining the Relationship Between Fear of COVID-19, Intolerance for Uncertainty, and Cyberloafing: A Mediational Model” Journal of Business Research [ABDC: A; ABS:3*]
  • Jain, R., Jain, K., Behl, A.; Pereira, V, Giudice, M & Vrontis, D “Accelerating the transition towards sustainable fashion consumption through renting: A systematic review of literature” Journal of Business Research [ABDC: A; ABS:3*]
  • Pandey, J; Hassan, Y; Pandey, J; Pereira, V; Behl, A, Fischer, B & Laker, B  “Leader Signalled Knowledge Hiding and Value Co-creation: Micro-foundational Evidence from Test Preparation Industry” IEEE Transactions in Engineering Management [ABDC: A; ABS:3*]
  • Nigam, A; Dewani, P; Behl, A & Pereira, V “Consumer’s response to conditional promotions in retailing: An empirical inquiry” Journal of Business Research [ABDC: A; ABS:3*]
  • Nigam, A; Behl, A; Pereira, V; & Sangal, S “Impulse purchases during emergency situations: Exploring the role of Blockchain” Industrial Management and Data Systems [ABDC:A; ABS:2]
  • Kumari, R., Makhija, H; Sharma, D & Behl, A “Board characteristics and environmental disclosures: evidence from sensitive and non-sensitive industries of India” International Journal of Managerial Finance [ABDC:A; ABS:2]
  • Lang, D; Dong N; Ferreira J; Behl; A & Dao, T “Sustainable Agribusiness Entrepreneurship During the Covid-19 crisis: The Role of Social Capital” Management Decision [ABDC:B; ABS:2]
  • Jain, R; Sharma, D; Behl; A & Tiwari, A “Investor personality as a predictor of investment intention- Mediating role of overconfidence bias and financial literacy” International Journal of Emerging Markets [ABDC:B; ABS:2]
  • Sindhwani, R; Hasteer, N, Behl, A, Varshney, A & Sharma, Adityansh, S “Exploring "what," "why," and "how" of resilience in MSME sector: A m-TISM approach” Benchmarking – An International Journal [ABDC:B]
  • Sindhwani, R; Behl, A; Sharma, A, & Gaur, J (Under Review) “What makes MSMEs not adopt logistics 4.0? A systematic and structured approach using m-TISM” International Journal of Logistics Research and Application [ABDC: B]
  • Zhou, Y; Park, S, Wang, Q; Zhang, J & Behl, A “The Survival of Bike-Sharing Startups in China: An Empirical Analysis of the Influencing Factors” Kybernetes [ABS:1]

2021

  • Behl, A., Dutta, P., Luo, Z & Sheorey, P. “Enabling Artificial Intelligence on Donation  based Crowdfunding platform: A theoretical approach.” Annals of Operations Research. https://doi.org/10.1007/s10479-020-03906-z [ABDC: A, ABS: 3*]
  • Behl, A., & Pereira, V. “What’s behind a scratch card?  Designing mobile application using gamification to study customer loyalty: An experimental approach” Australasian Journal of Information Systems [ABDC:A; ABS:1]
  • Behl, A., Sheorey, P., Jain K., Jajodia I., & Chavan, M. “Empirical Investigation of participation on crowdsourcing platforms- A gamified approach” Journal of Global Information Management Vol 29, Issue 6; 1-30 [ABDC:A; ABS:2]
  • Behl, A., Sheorey, P; Jain, K; Chavan, M; Jajodia, I; Zhang, J “Gamifying the gig: transitioning the dark side to bright side of online engagement” Australasian Journal of Information Systems Vol. 25, 1-34 [ABDC:A; ABS:1]
  • Behl, A; Chavan, M; Jain, K; Jajodia, I; Pereira, V & Zhang, J “Voluntary readiness to adopt artificial intelligence on e-governance portals for disaster relief operations: An empirical investigation” International Journal of Manpower [ABDC:A; ABS:2]
  • Behl, A; Kumari, R., Makhija, H & Sharma, D “Do ESG disclosures enhance energy sector company’s performance in the stock market? A cross-lagged panel analysis” Annals of Operations Research [ABDC:A; ABS:3*]
  • Behl, A; Sampat, B & Raj, S  “Productivity of gig workers on crowdsourcing platforms through artificial intelligence and gamification: A multi-theoretical approach” The TQM Journal [ABDC:B]
  • Gupta, M; Behl, A & Kumar, YLN “Prevention is better than Cure”: Challenges in Engaging Employees through Gamification” International Journal of Manpower [ABDC:A; ABS:2]
  • Chavan, M., Gaperin, B & Behl, A “Millennial’s Perception on Cyberloafing: Workplace Deviance or Cultural Norm ?” Behaviour and Information Technology [ABDC: A; ABS:2]
  • Lang, L., Behl, A.,  Dong, N., Thu, N & Dewani, P “How does Social Capital affect Agribusiness Diversification Intention in Covid-19 Crisis? Insights from Agribusinessmen in the Emerging Market” International Journal of Logistics Management [ABDC:A; ABS: 1]
  • Mendon., S, Dutta, P., Behl, A ., & Lessman S. “A hybrid approach of machine learning and lexicons to sentiment analysis: Enhanced insights from Twitter data of natural disasters” Information Systems Frontier https://doi.org/10.1007/s10796-021-10107-x[ABDC: A; ABS: 3*]
  • Jayawardena, N; Ross, M; Quach, S; Behl, A; Gupta, M & Lang, L “Effective Online Engagement Strategies through Gamification : A Systematic Literature Review” Journal of Global Information Management [ABDC: A; ABS:2]
  • Shankar, A; Yadav, R; Behl, A & Gupta, M “How does dataveillance drive consumer online payment resistance?” Journal of Consumer Marketing [ABDC:A; ABS:1]
  • Gupta, M; Jain, A; Bihari, N; Kumar, N & Behl, A “Developing A Framework for Electronic-engagement at Work: A Phenomenological Study” Journal of Global Information Management [ABDC: A; ABS:2]
  • Pandey., J; Gupta, M; Behl, A; Pereira, V; Budhwar, P; Varma; A; Hassan, Y; Kukreja, P “Technology-enabled Knowledge Management for Community Healthcare Workers: The Effects of Knowledge Sharing and Knowledge Hiding” Journal of Business Research [ABDC:A; ABS:3*]
  • Shankar., A & Behl, A “How to enhance consumer experience over mobile wallet: A data-driven approach” Journal of Strategic Marketing [ABDC: A; ABS:2]
  • Jain, K; Jajodia, I & Behl, A  “Exploring the Effects of Celebrity Activism on Celebrity Brand Equity” Journal of Strategic Marketing [ABDC: A; ABS:2]
  • Shankar., A, Gupta., M, Tiwari, A  & Behl., A “How does convenience impact showrooming intention? Omnichannel retail strategies to manage global retail apocalypse” Journal of Strategic Marketing [ABDC: A; ABS:2]
  • Yang, M; Ramiah, V; Pereira, V; Temouri, Y; Behl, A “Measuring the Effectiveness and Impact of COVID-19 Health Policies on Firms and UNSDGs: Evidence from China” Journal of Enterprise Information Management [ABDC:A; ABS:2]
  • Verma, D; Dewani, P, & Behl, A “ Scarcity promotions: Customer’s negative experiential journey” Journal of Global Marketing [ABDC:B]
  • Thanh, T & Behl, A “Role of Corporate Governance in quick response to Covid-19 to improve SMEs’ Performance: Evidence from an emerging market” Operations Management Research [ABDC:B]
  • Saputra, A; Wang, G; Zhang, J., & Behl, A “The Framework of Talent Analytics using Big Data” The TQM Journal [ABDC:B]
  • Lang, L; Behl, A; Dong, N & Thu, N “Effect of Social Capital on Agribusiness Diversification Intention in the Emerging Market” Journal of Intellectual Capital https://doi.org/10.1108/JIC-01-2021-0039 [ABDC:B]
  • Choudhary, A., Behl, A, Sheorey,P,. & Pal, A.  “Digital Supply Chain to unlock new agility: A TISM Approach” Benchmarking- An International Journal. https://doi.org/10.1108/BIJ-08-2020-0461 [ABDC: B]
  • Thanh, T; Tiwari, A; Behl, A & Pereira, V “Role of Perceived Corporate Social Responsibility in the Nexus of Perceived Cause-Related Marketing and Repurchase Intention in Emerging Markets” Management Decision [ABDC:B; ABS:2]
  • Renguntwar, S; Neelam, N; Behl, A; Dong, N; Dang, L “Exploring Human Resource Work Design, Learning Mechanism and TQM: through the Lens of Activity Theory and Contextual Learning Theory” The TQM Journal [ABDC:B]
  • Sindhwani, R; Kumar, R; Behl, A; Singh, P; Kumar, A., & Gupta, T “Modelling enablers of efficiency and sustainability of health care: A m-TISM Approach” Benchmarking – An International Journal [ABDC:B]
  • Dutta, P., Behl, A., & Nayak, S. (Editorial): “Data Analytics in Humanitarian Supply Chain and Disaster Relief Operations under Risk and Uncertainty.” International Journal of Business Analytics. IGI Global, Volume 8, Issue 2 [Indexed in Scopus]
  • Behl, A., & Isaias, P. (Editorial). “Changing Paradigm of Artificial Intelligence in E-Commerce Firms” International Journal of Business Intelligence Research. Volume 12, Issue 1 [Indexed in ABDC: C, Scopus]
  • Behl, A., Gunasekaran, A., Singh, R., Luo, Z., & Kamble, S. (Editorial). “Application of Blockchain Technologies for Global Operations.” Journal of Global Operations and Strategic Sourcing. Volume 14, Issue 1 [Indexed in ABDC: C]
  • Behl, A., & Zhang, J. (Editorial). “Gamifying Human Computer Interaction for Young Consumers” Young Consumers.  Volume 22, Issue 3[Indexed in ABDC: B]
  • Rana , S & Behl, A (Editorial). “Role of Digital Sources and Technological Advancement in Marketing Practices and Problems” Vol 15, Issue 2/3 [Indexed in ABDC: C]

2020

  • Behl, A., & Dutta, P. Engaging donors on crowdfunding platform in Disaster Relief Operations (DRO) using gamification: A Civic Voluntary Model (CVM) approach. International Journal of Information Management, 54, 102140. [ABDC: A*, ABS:2; Impact Factor: 8.210]
  • Jain, K; Jajodia I & Behl, A “Effect of Service Transgressions on Distant Third-Party Customers: The Role of Moral Identity and Moral Judgment” Journal of Business Research https://doi.org/10.1016/j.jbusres.2020.02.005 [ABDC: A; ABS: 3; Impact Factor: 4.874]
  • Behl, A. “Antecedents to Firm Performance and Competitiveness Using the Lens of Big Data Analytics: A Cross-cultural Study” Management Decision https://doi.org/10.1108/MD-01-2020-0121 [ABDC: B; ABS:2; Impact Factor: 2.723]
  • Behl, A., Dutta, P., Sheorey, P & Singh, R “Examining the role of dialogic communication and trust in donation-based crowdfunding tasks using information quality perspective” The TQM Journal https://doi.org/10.1108/TQM-06-2020-0139 [ABDC: B]
  • Kumar, S., Panda, T; Behl, A; Kumar, A “Mindful path to the COVID-19 pandemic: An approach to promote physical distancing behavior” International Journal of Organizational Analysis https://doi.org/10.1108/IJOA-08-2020-2358 [ABDC:B]
  • Nigam, A; Dewani, P; Behl, A. “Exploring Deal of the Day: An e-commerce study” Benchmarking- An International Journal Vol. 27 No. 10, pp. 2807-2830. https://doi.org/10.1108/BIJ-03-2020-0129  [ABDC: B]
  • Gupta, M; Tiwari, A; Behl, A. (Editorial) “Environmentally Sustainable Organizations: Present Potential and Future Promise” International Journal of Productivity and Performance Management Vol. 69 No. 8, pp. 1581-1584. https://doi.org/10.1108/IJPPM-11-2020-603 [ABDC: B]
  • Behl, A; Gupta, S; Nayak, S. (Editorial) Role of Gamification in E-Commerce for Customer Engagement” Journal of Electronic Commerce in Organizations. Vol 18, Issue 2, pp. 1-4 [ABDC:B]

2019

  • Behl, A., & Dutta, P. “Humanitarian supply chain management: a thematic literature review and future directions of research.” Annals of Operations Research. 283, 1001–1044 doi: 10.1007/s10479-018-2806-2 [Indexed in Scopus, ABDC: A; ABS: 3; Impact Factor: 2.583]
  • Behl, A., Dutta P; Lessman S; Dwivedi, Y & Kar, S. “Developing a framework for adoption of Big Data Analytics in e-commerce start-ups using hybrid fuzzy MCDM techniques.” Information Systems and e-Busines Management  17, 285–318 doi.org/10.1007/s10257-019-00452-5 [ABS:2; ABDC: B; Impact Factor: 1.968]
  • Behl, A., Dutta, P. “Social and Financial Aid for Disaster Relief Operations using CSR and Crowdfunding: Moderating Effect of Information Quality” Benchmarking: An International Journal, 27 (2), 732-759. https://doi.org/10.1108/BIJ-08-2019-0372 [ABDC: B]
  • Behl, A., Chavan, M., Dutta, P. and Sheorey, P.  "Benchmarking publication metrics for Indian business researchers: Exploring the role of collaboration", Benchmarking: An International Journal, 27 (2), 571-591. https://doi.org/10.1108/BIJ-04-2019-0184 [ABDC: B]
  • Behl, A., Pal, A., & Tiwari, C. “Study of perceived cybercrime risk on mobile app payment: Analysis of Tier 1 Cities in India.” International Journal of Public Sector Performance Management, 5 (3/4), 415-432. doi: 10.1504/IJPSPM.2019.101062 [Indexed in Scopus]
  • Behl, A., & Pal, A. “Sustainability of environmentally sound technologies using interpretive structural modelling.” International Journal of Innovation and Sustainable Development, 13(1), 1-19. doi: 10.1504/ijisd.2019.10017235 [Indexed in Scopus]

2018

  • Behl, A., Rathi, P., & Kumar, V. “Sustainability of the Indian auto rickshaw sector: identification of enablers and their interrelationship using TISM.” International Journal of Services and Operations Management, 31(2), 137. doi: 10.1504/ijsom.2018.094750 [Indexed in Scopus, ABS: 1]
  • Yeravdekar, A., & Behl, A. “The unprecedented commercialisation of Indian cricket: a study using total interpretive structural modelling.” International Journal of Services and Operations Management, 31(3), 277. doi: 10.1504/ijsom.2018.10016549 [Indexed in Scopus, ABS: 1]

2017

  • Patil, R., Behl, A., & Aital, P. “Six Sigma: an overview and further research directions.” International Journal of Productivity and Quality Management, 22(2), 141. doi: 10.1504/ijpqm.2017.086343 [Indexed in Scopus]
  • Pawar, P., Behl, A., & Aital, P. “Systematic literature review on electronic reverse auction: issues and research discussion.” International Journal of Procurement Management, 10(3), 290. doi: 10.1504/ijpm.2017.083457 [Indexed in Scopus]
  • Yeravdekar, S., & Behl, A. “Benchmarking model for management education in India.” Benchmarking: An International Journal, 24(3), 666. doi: 10.1108/bij-06-2016-0082 [Indexed in Scopus, ABDC: B]
  • Bhattacharya, S., Neelam, N., Behl, A., & Acharya, S. “A comparative study of learning organisation practices of Indian businesses.” International Journal of Learning and Change, 9(2), 145. doi: 10.1504/ijlc.2017.084613 [Indexed in Scopus]

Editor for Book

  • Behl, A., & Nayak, S. (Eds). (2019). Maintaining Financial Stability in Times of Risk and Uncertainty. IGI Global.
  • Behl, A. (Eds). (2020). Multi Criteria Decision Analysis in Management. IGI Global.
  • Behl, A., Dutta, P., Sheorey, P., & Rowley, C (Eds). (2022). Changing Face of E-Commerce in Asia. World Scientific Publishing.

Guest Editor for Special Issues - Journals

  • Behl, A., Jain, K; Vrontis, D; Balaji, MS & Walsh, S (2024, Expected) Special Issue: “Social Robots: Acceptance, Challenges, Opportunities, And Advancements” Technology Forecasting and Social Change [ABDC: A; ABS:3, Scopus]
  • Behl, A., Nigam, A., & Vrontis, D (2024, Expected) Special Issue: “Mapping the future of consumer behaviour using disruptive technologies” Journal of Consumer Behaviour [Indexed in ABDC: A, ABS: 2, Scopus]
  • Behl, A & Jain, K (2023, Expected) Special Issue: “The Dark Side of Brand-Based Online Communities: The Role of Culture” Journal of Global Marketing [Indexed in ABDC:B]
  • Behl, A., Zhang, J., & Gupta, M (2023, Expected). Special Issue: “Dark Side of Online Communities” Information Systems and e-Business Management. Springer Publishers [Indexed in ABDC: B, ABS: 2, Scopus]
  • Behl, A., & Zhang, J. (2023, Expected). Special Issue: “Role of technology in E-commerce: Bright and the Dark Side” South Asian Journal of Business Studies. Emerald Publishers [Indexed in ABDC: C]
  • Behl, A., Pereira, V., Varma, A., & Tarba, S. (2022). Special Issue: “Exploring the Dark Side of Electronic-Human Resource Management” International Journal of Manpower. Volume 43, Issue 1 [Indexed in ABDC: A, ABS: 2, Scopus]
  • Gupta M., Behl, A (2022) Special Issue: “e-Engagement in Emerging Economies”. Journal of Global Information Management. Volume 30 Issue 5 [Indexed in ABDC: A; ABS: 2; Web of Science, Scopus]
  • Spais, G., Behl, A. Jain, K., Jain, V., & Singh, G. (2022). Special Issue: “Promotion and Branding from the lens of Gamification in Challenging Times” Journal of Promotion Management. Taylor and Francis [Indexed in ABDC: B]
  • Behl, A. Gupta, M; Pereira, V., & Zhang, J (2022, Expected). Special Issue: “Investigating the Dark Side of Human–Computer Interaction” Aslib Journal of Information Management. Emerald Publishers [Indexed in ABDC: B]
  • Ganguly, A; Kumar, C & Behl, A (2022). “Rewiring E-Commerce In A Post-Pandemic New Normal: Frameworks For Business Re-Engineering of The E-Commerce Post COVID-19” Journal of Electronic Commerce in Organization [Indexed in ABDC:B]
  • Behl, A., Gupta, M., Gunasekaran, A., & Luo, Z. (2022, Expected). Special Issue: “Theoretical Advancements in Business: Past, Present and Future” International Journal of Organizational Analysis. [Indexed in ABDC: B]
  • Behl, A., Gunasekaran, A., Singh, R., Luo, Z., & Kamble, S. (2022, Expected). Special Issue: “Blockchain for Government Organizations: Past, Present, and Future.” Journal of Global Operations and Strategic Sourcing. [Indexed in ABDC: C]
  • Behl, A., & Brochers, A. (2022). Special Issue: “Reviewing Information Systems and Analytics: Past, Present and Future” Information Resources Management Journal. Volume 35 Issue 2 [Indexed in ABDC: C; ABS:1]
  • Behl, A., Jain, K., & Luo, Z. (2022). Special Issue: “Adoption of Big Data and Disruptive Technologies in E-commerce.” International Journal of Technology and Human Interaction.  Volume 18, Issue 2 [Indexed in ABDC: C]
  • Behl, A., & Zhang, J. (2021). Special Issue: “Gamifying Human Computer Interaction for Young Consumers” Young Consumers. Volume 22, Issue 3 [Indexed in ABDC: B]
  • Behl, A. (2021). Special Issue: “Blockchain for Businesses: Changing the Research Paradigm” The Journal of High Technology Management Research. Volume 32 Issue 2 [Indexed in ABDC: C]
  • Behl, A., Gunasekaran, A., Singh, R., Luo, Z., & Kamble, S. (2021). Special Issue: “Application of Blockchain Technologies for Global Operations.” Journal of Global Operations and Strategic Sourcing. Volume 14, Issue 1 [Indexed in ABDC: C]
  • Rana, S., & Behl, A (2021). Special Issue: “Role of Digital Sources and Technological Advancement in Marketing Practices and Problems” International Journal of Technology Marketing, Volume 15, Issue 2/3. [Indexed in ABDC: C]
  • Behl, A., & Isaias, P. (2021). Special Issue: “Changing Paradigm of Artificial Intelligence in E-Commerce Firms” International Journal of Business Intelligence Research. Volume 12, Issue 1 [Indexed in ABDC: C, Scopus]
  • Dutta, P., Behl, A., & Nayak, S. (Eds). (2021). Special Issue: “Data Analytics in Humanitarian Supply Chain and Disaster Relief Operations under Risk and Uncertainty.” International Journal of Business Analytics. Volume 8, Issue 2 [Indexed in Scopus]
  • Gupta M., Tiwari A., Behl, A (2020) Special Issue: “Environmentally Sustainable Organizations: Present Potential and Future Promise”. International Journal of Productivity and Performance Management. Volume 69, Issue 8. [Indexed in ABDC: B]
  • Behl, A., Gupta, S., & Nayak, S. (2020). Special Issue: “Gamification for Customer Engagement in E-Commerce.” Journal of Electronic Commerce in Organizations. Volume 18, Issue 2. [Indexed in ABDC: B]

He has been a resource person to various Management Development Programs for companies like Wipro; Godrej; Tata Motors; CEAT Tyres etc. He is a certified trainer for Google Analytics and has offered training to more than 10 international organizations like LinkedIn; Air Liquide; Conde Nast; Bio-Rad.