Neetu Yadav advocates participant-centered learning and extensively uses case method of teaching, simulation, and experiential learning pedagogical tools in her classrooms. She is a trained case teacher and writer from Harvard Business School, Case Center, UK, and IIM Ahmedabad. She teaches courses in the area of Strategic Management, and Business & Sustainability, and Capstone Strategy. Her teaching areas of interest are Corporate Strategy, Business & Sustainability, Technology Strategy, and Design Thinking. She has extensively published teaching cases, some of them are as follows:

• Gurveer Singh Jaswal, Neetu Yadav (2025), DMI Finance: Preserving Its Competitive Edge in Digital Lending, IVEY Publishing
• Manish Dadhich and Anurag Shukla, Neetu Yadav (2024), Demerger of Jio Financial Services from Reliance Industries: A Strategic Shift? IVEY Publishing.    
• Nitin Pangarkar and Neetu Yadav (2023), Ola Electric's Audacious Scooter Plans on Fire, IVEY Publishing
• Nitin Pangarkar and Neetu Yadav (2022), Shopee: hitting the pause button on international Expansion?, IVEY Publishing
• Pangarkar, N. and Yadav, N. (2021), MCDONALD’S VERSUS VIKRAM BAKSHI, Emerald Emerging Markets Case Studies, Vol. 11 No. 4, pp. 1-27.

Her research work has received accolades in numerous international conferences in India and abroad. She has published extensively in high-repute international journals, some of them are, Journal of Business Research, Business Process Management Journal, International Journal of Productivity and Performance Management, Journal of Strategy and Management etc. Her areas of research are sustainability and strategy and their inevitable interaction, Competition-based strategic alliances, digital platform competition, business model innovation, and group model building using system dynamics.

Selected Journal Publications

• Yadav, V. and Yadav, N. (2024). Beyond Sustainability, Toward Resilience, and Regeneration: An Integrative Framework for Archetypes of Regenerative Innovation, Global Journal of Flexible Systems Management (ABDC: A)    
• Sharma, D., Yadav, N., Dwivedi, Y.K. and Giannakis, M. (2024). Digital Transformation of Incumbent Pipeline Firms through Platformization: An Inductive Study Based on the m-TISM Approach, International Journal of Electronic Commerce (ABDC: A)
• Bourai, S. Arora, R. and Yadav, N. (2024), Structure-Conduct-Performance (SCP) Paradigm in Digital Platform Competition: A Conceptual Framework, Journal of Strategy and Management 
• Yadav, N. and Bhama, V. (2023). Sustainability, Resilience, and Returns During COVID-19: Empirical Evidence from US and Indian Stock Markets, Journal of Emerging Market Finance, (ABDC: B)
• Yadav, N., Kumar, R., and Malik, A. (2022), “Global developments in coopetition research: A bibliometric analysis of research articles published between 2010 and 2020”, Journal of Business Research, Vol. 145, pg. 495-508. (ABDC Rating: A)
• Yadav, N. and Nandakumar, M. K. (2021), “Developing a Comprehensive Business Case for Sustainability: An Inductive Study" International Journal of Organizational Analysis, Forthcoming (Scopus Indexed, ABDC Rating: B).
• Yadav, N. and Sehgal, V. (2019), "India's super 50 companies and their mission statement: A multifold perspective", Journal of Strategy and Management, Vol. 12 No. 2, pp. 208- 226.
• Yadav, N., Sushil, Bititci, U.S. (2018), “Development of Performance Management System incorporating dual perspectives of Enterprise and customers’”, Measuring Business Excellence, Vol. 22 No. 3, pp. 201-219 (Scopus Indexed; ABDC Rating: B).

Selected Conference Presentations 

• Yadav, N. (2024), Driving Toward Sustainability through Regenerative Business Strategies: A Global Perspective, AIB Middle East& North Africa 2024 Chapter Conference, University of Birmingham, Dubai
• Yadav, N. (2024), What to learn from Corporate Knights Sustainable Global 100 Firms?: A Sectoral Perspective, British Academy of Management Annual Conference, Nottingham Trent University, UK 
• Yadav, N. and de Waal, A. (2019), "How High Performing are Indian organizations in comparison with Asian Organizations?", Presented and Accepted for Publication at British Academy of Management 2019 conference at Aston University, Birmingham, UK, Sep 03-05, 2019.
• Yadav, N. (2018)  "IKEA Inc.: The India Way", Case Idea presented at 60th Annual Conference of North America Case Research Association held at Florida, USA, Oct. 04-06, 2018.
• Yadav, N., Gupta, K., and Rani, L. (2018), “Drivers of Sustainability Strategies and SMEs: A Systematic Literature Review”, Accepted for Presentation at 6th International Conference on Sustainable Development, Organized by European Center of Sustainable Development, Rome, Sep. 12-13, 2018.
• Yadav, N., Bhat, A. and Sushil (2017), “Sustaining Competitive Edge of Indian Outsourcing IT-ITes Industry: A Systems Approach”,  In online Conference proceeding of 2nd Asia-Pacific Region System Dynamics Conference of the System Dynamics Society,  National University of Singapore, Singapore, 19-22 Feb 2017.
• Yadav, N. and Yadav, V. (2016), “Higher Education and Sustainable Development: An Exploratory Study of Indian Management Courses”, Accepted for Presentation and Publication at 3rd World Symposium on Sustainable Development at Universities, MIT, Cambridge, USA, Sept. 14-16, 2016.
• Yadav, N. and Sushil, (2016), “Interaction of Strategic Intervention with Performance Measurement: A System Dynamics Perspective”, In Conference Proceeding of 10th International Conference of Performance Measurement Association, Edinburgh, Scotland, UK, June 26-29, 2016.
• Yadav, N. and Sushil (2013), “Development of ‘System Dynamics-based’ Flexible Strategy Game-card: Exploring Future Performance of the Indian Telecom Service Providers”, In Conference Proceeding of 31st International System Dynamics Conference, Cambridge, Massachusetts, USA.